Showing posts with label marketing. Show all posts
Showing posts with label marketing. Show all posts

Tuesday 19 December 2017

Things to Plan When Developing a Mobile App



Mobile internet usage becomes an integral part of everyday life for most of the world’s population. Mobile applications have begun to make our lives convenient and mostly each firm has its own mobile app as a result in near future it is belief that apps will be a prominent and the most dominant factor.

Here we will discuss those key points that require special attention when planning to build a mobile app for your business. Well, to imagine doing business via a mobile app is easy but despite the fact, it is somehow tricky. Let’s get into below points that should be considered if you plan to build a mobile app.

Set your Goals
The fundamental step which will help you to take start is that you should be confident and must have a strategic planning before you decide to go for mobile application. You must be crystal clear about the purpose of creating a mobile app and about the targets you want to achieve. While you are entering the mobile development stage, it is important that you make a full strategy. As mobile apps are becoming prevalent and many apps have the same genre, so you should bring something unique and appealing than the other apps which already exist in app store or play store. Thus set your goals before you take a start.

Market Research
You should conduct a proper market research before hitting the market and developing an application. It would be really convenient to thoroughly examine and analyze so that will open a gateway for you to your competitor’s strategy, strengths and weakness. Remember do not limit your research but always try to extend it. This information will definitely be useful as you can discover that what mistakes your competitors made and how you can circumvent them to be successful.

Surveys To Serve Something Unique
One of the best things to provide best solutions to the customer is to carry out analysis. The main goal to conduct the survey is that you will get an idea about customer requirements and it will help you in bringing something unique and attractive that will appeal to customers. Since there are many similar mobile applications are available but mobile users are always looking for something unique and fresh. They want to be served with something new hence it is a big challenge to create incredible amazing and interesting app so that will keep users engaged.

Target Your Audience
The most vital part is to target users as they can make or break your app that’s why it is an ultimate necessity to recognize the expectations of your potential users. Once you are done with market research, surveys, group sessions and everything else out that is required so now is the time to target your audience. This can only be achieved by understanding your user’s requirement, so you will be able to focus and incorporate features as per they desire.

Using Appropriate Technology
A significant element is to opt for advanced technology for mobile app development. It is expected to follow the latest trends so to a make a great impression on the app store or play store. Choosing a proper platform for your app development is the first most step and this approach will make you successful. For both Android and iOS platform, it is a bit tricky for you to come up with ideal strategies that fit with your business idea. Since Android users are looking for free apps whereas iOS users tend to purchase apps. As a result, we can say that if you are focused to deploy a paid app then you must prefer iOS and can generate some revenue. Furthermore, to that investment, you may launch Android version too.

Minimum Viable Product (MVP) Feedback
To cope with the success of our app you may need to go through reviews and feedback. Without this, you cannot find out how your app runs among your competitors. It is desirable to develop an MVP version as its value can increase according to user feedback. Once you validate your app from the reviews you have more opportunities to invest by building it on another platform. Also, this will make you able to know how your app runs play store and app store among your competitors.

At Vizz Web Solutions, we offer outstanding platform to provide you exciting solutions. With our 9+ years experience we will help you to achieve your business targets. Our developers make sure to use latest technologies while developing a mobile app or a website.

Saturday 18 November 2017

Social Media APIs

 5 Advantages of Using Social Media APIs

Digital Marketing has become an amazing platform for enhancing a number of businesses across the globe bringing the whole world together on a single platform. With the advancement in technology, the consumer behavior has also changed a lot while considering which business owners design their marketing strategies.

At present, the use of social media for advertising and marketing products as well as services is considered as the simplest and cheapest source. It can help to make a brand owners voice to reach a large number of audience with considerably quick speed as compared to other mediums. There are a number of business or brand owners who have been utilizing this platform to digitize their business deals making them more attractive for consumers.

However, it is very much important to link that consumer traffic to your actual office or shop i.e. your website where they can actually know about the nature of services you deal with. It is more professional to integrate a social media platform with your website at present as it helps to build trust between your brand and customer.

For this purpose, API (Application Programming Interface) helps to make a bridge between your website and a social media platform while providing you with some of such assistance’s with which you can better enhance your business. It can also link third-party applications to your website improving the facility for customers via your website. Here we have compiled a few points regarding how social media APIs are advantageous for your business:
Increasing scope of marketing

A social media API helps you to have all contact details for the ones who can possibly become your customer. It works as a database in a way that it uses such a clever code which retrieves all information to be used for better marketing purposes when requested by any brand or business owner. Having all these contacts one can easily enhance the scope of marketing which will be helpful in maintaining the business as well as to make it stand out as something unique.
Retrieve reviews and improve business

Every sort of business would be wonderful with beforehand knowledge of what people might be having reviews for the product or service you are going to launch in the market. Social media API can also serve you with this purpose of retrieving the reviews for any product similar to yours and about what they want to have more along with it. It reduces the chances of your product or business to face any sort of failure after spending so much time or money and you can modify it as per the customer’s will expressed in all those social media reviews.

The acquisition of services from API has become easiest with fast technology offered by vizzwebsolutions.com which helps you to make your business succeed with a tag of reliability in order to gain permanent customers for your products or services. The service must be integrated as it can reduce your effort as well as can save a lot of time and money in such a technical way that it would be improving the image of your brand as well in global digital market.

SOCIAL MEDIA APIs SOLUTIONS

Friday 17 November 2017

Importance of Website Development


 4 Reasons Why Website Development is Important For Business

Website development is rapidly growing around the globe as a tool of business development. But, many of us do not know what importance does a website holds in growth of a business. The life of today is majorly based on computers. Everything that we see around has a deep rooted link to online networks. If we are in an office, there is no chance that a day goes without web surfing in order to keep the wheel of the company running.

We see a lot of startups struggling to establish their foot in the market. However, it is a bitter truth that many of them fail to catch as much targeted audience as they expect in the first place. What brings them down? It is majorly because they underestimate the capability of a developed website to earn business for them. Website development for business purposes can prove quite fruitful. Let’s look at some of the important reasons why a website is important for business growth.

24/7 Accessibility

If you come up with a business strategy and establish a physical outlet for your company, you might catch audience throughout the day when you are there. However, if you believe that this is all what you need to grow, that’s where you are wrong. People are quite tied up with their daily life and busy routines. So, it is not possible for everyone to part time to visit your office.
If you develop a website for the same business plan as an online forum, there is a fair chance of catching a lot of audience online to link up with you. It is because people are wired up with internet day in and night out. They prefer to look into everything the shortest way possible. Fill up your website with all the basic information and data. People will be able to access it even in the oddest hour of the day.

Convenience

With a well-developed website, people can always tune in and look for what they need. They would pretty much appreciate to cut the effort of going down to a physical location while they can get it all online. So, if you are a service provider or a product seller, put it all on your website to earn business which you otherwise might not.
Make sure your website is developed to ease things up and not to confuse the visitors in order to catch a greater audience with positive ratings.
 
Worldwide Marketing

With an online website, you can link up to social forums and market your product/service to a massive audience all around the globe. You can regularly advertise and share your work on social forums to gain more than actually targeted audience. Great isn’t it?
Put your keen focus in your company’s website. It is not less than a brochure and it develops your company’s image.

Credible Source

A website is the most credible platform of a company/organization. Your official website can even function as your sole office. If your company’s physical location is not on an easy access or it is not being managed well, you can overcome the worries by focusing on your website.
Promote your services by a few clicks and you can grab the attention of consumers from various parts of the world. The website of a company can prove remarkable to gain business not only in a shorter time but also with a much bigger audience.